BACKGROUND

Croggles.co.uk was an internal start-up owned by Submission Technology. Users are encouraged to complete offers, win prizes and earn money in a game like environment.

This work was completed whilst working as Senior Graphic & Digital Designer at Submission Technology.

PROJECT BRIEF

A responsive site was required that looked fun and simple to use. To include gamification and the creation of characters.

PROCESS

• Gather requirements from the product manager and research other money saving platforms
• Research and learn about gamification
• Create mood boards and establish the visual direction
• Create the croggles characters and all the illustrative assets required
• Create low and mid fidelity wireframes
• User test internally and iterate accordingly
• Produce high fidelity visual specification and hand over to the development team.